What are you doing to proactively manage, protect and monetize your most valuable asset—your reputation?
As you know, today people search online before they buy. We know that people put a lot of stock in what they find and read online. According to Inc.com, 84% of survey respondents trust online reviews — even those from complete strangers — as much as a personal recommendation.
A summary of Nielsen’s poll data showed that recommendations from personal acquaintances and opinions posted by consumers online are “the most trusted forms of advertising.”
Look who’s talking (about you)?
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- Customers
- Prospects
- Competitors
- Disgruntled employees
- Ex spouses
- Former business partners, investors
- Trolls (the permanently aggrieved)
Your personal online reputation is an asset that should be tended to ensure it is the best representation of you.
How consumers perceive your brands makes a huge difference in anything from landing your dream job to being able to join an afternoon running club. Without a good online reputation, you will struggle to make a name for yourself in today’s world.
Luckily there are steps you can take to control your business reputation.
Start by taking an audit of what already exists, beginning with a website audit, claiming your social media presence, deleting negative posts, and managing information others post about you all help you to control and improve your online reputation. These are things anyone can start doing today.
But if you find you need extra help or run into any roadblocks on the way, feel free to book an appointment with us or
call (708) 722-7441 to discuss further options.,
